Seed Stage · Senior Living Technology
Bringing personalized connections to seniors and their loved ones.
CareCast places a personalized daily display in every resident's room — showing their schedule, family photos, and messages — managed effortlessly by family through a simple web portal.
Seniors are disconnected. Families struggle to stay involved.
The information families and residents need already exists inside senior living communities. It just never reaches the people who need it most.
Residents Feel Isolated
Seniors in assisted living often feel cut off from family, their daily community, and meaningful engagement — even when activities and events are happening around them.
Families Face Distance & Guilt
Family members are spread across the country. They feel guilty, disconnected, and uncertain about their loved one's daily life — with no easy way to stay meaningfully involved.
Facilities Need Better Tools
Activities staff manage rich community schedules, but distribution is still largely manual — paper calendars, whiteboards, and word-of-mouth. Existing digital solutions are generic and staff-heavy.
A connected ecosystem designed around the resident.
CareCast brings together a cloud-enabled in-room display, a family web portal, and a community hub — so residents, families, and staff are all looking at the same picture.
The Resident Frame
A cloud-connected digital display sits in the resident's room, showing today's personalized schedule, family photos, and community events — automatically updated every day. No login. No touchscreen. No tech skills required. It just works.
The Family Portal
Family members log in from anywhere via web browser. They upload photos, send personal messages, see their loved one's daily calendar, and customize what appears on the frame. It takes minutes and makes a meaningful difference.
Community Hub Integration
Activities staff enter community events once. CareCast filters and distributes them to each resident's frame automatically, surfacing the events most relevant to each individual's interests and preferences.
AI-Driven Personalization
CareCast learns resident preferences and uses AI to suggest relevant activities — helping each resident stay engaged with their community in ways that reflect who they are, not just what's on a generic calendar.
Built for operators. Loved by families.
CareCast is designed to work alongside your existing operations — not add to your staff's workload.
Easy Integration
Minimal setup. No new hardware expertise required. Your activities team manages the community calendar as they always have — CareCast handles the rest.
Family Satisfaction
Families who can see their loved one's daily life call less, worry less, and rate their community experience higher. CareCast turns a pain point into a differentiator.
Resident Wellbeing
A resident who knows what's happening today is more likely to participate. Visible schedules reduce anxiety, increase activity attendance, and support a sense of routine.
Subscription Model
Families pay $15–$25/month. Revenue sharing with your facility creates a new income stream with zero added cost to your operations. Pilots are low-commitment and fast to stand up.
Families and facilities get it immediately.
Early concept testing with caregivers and assisted living professionals shows strong, consistent demand. In a survey of early concept reviewers, over 90% rated CareCast as appealing or very appealing.
"I love the concept. I think you've got a really good product, and I think you've got a good message. The need is very much there."— Jackie, caregiver for elderly mother
"I absolutely see it as a need. I love the calendar. If that was on the screen up there to walk through in real time — that would be neat."— Anna, Assisted Living Director
"I think you are on the cutting edge. I can see where a tool for family to share family — that would be an awesome tool."— Jackie, caregiver for elderly mother
A large, growing, and underdigitized market.
CareCast enters through senior living — a concentrated B2B2C channel with predictable, recession-resistant demand. The same caregiver persona and product extend naturally into home health and aging-in-place, expanding the addressable market significantly.
Senior Living
~48,000 facilities, 2.8M residents. Concentrated distribution, strong family motivation, and facilities actively seeking resident engagement and family satisfaction tools.
Home Health
3–4M agency-supported patients sharing the same caregiver persona. Same product, extended reach across the full care continuum.
8–12M Caregiver Households
One caregiver persona. Multiple settings. Even modest penetration across this expanded market opens up $100M+ ARR potential.
Experienced operators. Personal mission.
CareCast was founded by a team with deep roots in product design, software development, and the personal experience of navigating a loved one's senior living journey.
Dave Franchino
Former President of Delve, a leading product design and innovation consultancy. Brings deep expertise in human-centered design and bringing complex products to market.
Dave Kruse
CEO and co-founder of Augment IO, a nearshore/offshore software development firm. Brings hands-on expertise in building and scaling software products efficiently.
Andrew Weiman
Former President of Bresslergroup and Former President and COO of Delve. Brings extensive experience leading product design firms and scaling professional services organizations.
Interested in a pilot or want to learn more?
We are currently working with a small number of early-partner communities and are actively speaking with investors. We'd love to connect.
Or email us directly at info@carecast.app